Nikon to Announce a New Mirrorless Camera Priced around $900

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According to Japanese website NIKKEI, Nikon is planning to announce a new mid-price mirrorless camera in 2019. The price will be around 100,000 yen ($920).

At CP+ 2019 a Nikon executive confirmed that a new entry-level Nikon Z mirrorless camera will come soon to compete against the Canon EOS RP (B&H, Adorama, Amazon). This new Nikon entry-level full frame mirrorless camera will be probably called Nikon Z1 or Z3 or Z5.

From NIKKEI:

Nikon will introduce a new mid-price mirrorless camera product in fiscal 2019. The same interchangeable lens can be used with products that correspond to sister models such as the high-end model “Z7” launched by the company in the autumn of 18th. It is expected that the price will be in the 100,000 yen range, which is easier for the general consumer to pick up than the leading 200,000 to 400,000 yen model. The aim is to develop the demand of users other than existing enthusiasts.