New Canon VR Lens under $700 Coming by the end of 2024

Canon is set to revolutionize the world of virtual reality (VR) photography with the imminent release of an affordable VR lens priced under $700, slated to hit the market by the end of 2024. The announcement comes following Canon’s participation in the recent camera exhibition, where they showcased their cutting-edge technology.

The unveiling of several VR lens prototypes at prestigious events like CES 2024 and CP+2024 has generated considerable anticipation for Canon’s upcoming offering. Among these prototypes is a novel lens design integrating two fisheye lenses, promising immersive VR experiences at a fraction of the cost.

While Canon’s current VR lens, the RF 5.2mm F2.8 L DUAL FISHEYE, commands a hefty price tag of 291,500 yen, the forthcoming lens is poised to democratize VR photography by making it more accessible to enthusiasts and professionals alike.

The prospect of VR lenses priced below 100,000 yen sparks intrigue within the photography community, hinting at a potential shift towards broader adoption of VR technology. With Canon’s evident commitment to expanding its VR lens lineup, including potential offerings for APS-C cameras, the company appears poised to seize a significant foothold in the burgeoning VR market, setting itself apart from competitors like Sony and Nikon. As anticipation mounts, eyes turn towards Canon’s forthcoming release, heralding a new era for VR photography enthusiasts worldwide.

Canon EOS R5 body at B&HAdorama.

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Via: DCLife, Nikkei