Fujifilm Instax Mini Evo Officially Announced, Price $199

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Fujifilm officially announced the new Fujifilm Instax Mini Evo hybrid instant camera. The US price is $199.95 and it will be released in February 2022.

  • Fujifilm Instax Mini Evo hybrid instant camera: $199.95
    (expected to be available for purchase in February 2022)
  • Fujifilm Instax Mini Stone Gray instant film: $14.99
    (expected to be available for purchase in February 2022)

Press Release:

An Instant Evo-lution: Fujifilm to Introduce the INSTAX MINI EVO Hybrid Instant Camera in February 2022

10 integrated lenses x 10 film effect options = 100 combinations of creative expression

Valhalla, N.Y. – FUJIFILM North America Corporation announces the introduction of the INSTAX MINI EVO Hybrid Instant Camera (Mini Evo). The camera’s unique hybrid format combines the excitement and satisfaction of traditional instant camera functionality along with the capabilities of digital imaging technology to select, share, and store images.

“The INSTAX MINI EVO Hybrid Instant Camera offers a unique way to chronicle life’s milestones,” said Manny Almeida, division president, Imaging Division, FUJIFILM North America Corporation. “This camera was designed to give the photographer the flexibility to choose which images to instantly print, which images to share, and which images to store for later access. This unique variety of options, when paired with the classic analog style of traditional INSTAX cameras, creates a premium experience for the consumer that transcends standard instant photography.”

Paired with INSTAX MINI Instant film, Mini Evo creates high-quality prints directly from the camera. Images can also be sent from a smartphone camera roll using the INSTAX Mini Evo Smartphone App for printing as well as offering remote shooting capabilities and additional image options.

The main features of Mini Evo include:   

10 integrated lenses x 10 film effect options = 100 combinations of creative expression
Mini Evo combines classic form with modern function, offering a variety of features that INSTAX users have come to expect, with a few new twists. This camera features 10 lens modes and 10 filter options, offering 100 different combinations for users to express themselves.

Selfies, Storage, and More
The Mini Evo camera also features a 3-inch LCD screen on the back of the camera to allow users to select images, add frames, edit, print, and adjust image settings, supported by a built-in Lithium Ion battery which enables the camera to print up to 100 images per charge, depending on the specific use case. A Micro SD card slot ensures there’s plenty of room to store images for later enjoyment, while the selfie mirror helps users nail selfies every time.

New Film Variety Available
Accompanying the launch of Mini Evo will be the launch of the new INSTAX MINI Stone Gray instant film, a new contrast on the traditional white-bordered look. The stylish gray border provides eye-catching contrast against vividly printed images. INSTAX MINI Stone Gray instant film will be available in a single pack with 10 exposures.

Pricing and Availability
The INSTAX MINI EVO Hybrid Instant Camera will be offered in a classic, black and silver combination finish and is expected to be available for purchase in February 2022 at a manufacturer’s suggested retail price of $199.95 USD and $249.99 CAD. The new INSTAX MINI Stone Gray instant film is also expected to be available for purchase in February 2022, at a manufacturer’s suggested retail price of $14.99 USD and $13.99 CAD.